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Middlebank announces growth strategy

Supply Chain Management Consultancy Middlebank Consulting Group announces its growth strategy

Makes Successful Foray in the USA as it Celebrates 25 Years of Excellence

Building on 25 years of excellence in the logistics, supply chain and value chain management, Middlebank Consulting Group, today announced its growth strategy in its vision to help organisations create efficient supply chains. Middlebank Consulting Group was established 25 years ago in New Zealand, and has been operational in Singapore and India since 2016, in Australia since 2003, and more recently in the USA.

As the supply chain landscape is on the brink of undergoing a tremendous transformation, especially with the use of artificial intelligence (AI) and other advanced technologies reshaping the very fundamentals, organisations are increasingly looking to create efficiency and optimisation in their supply chain processes. Middlebank Consulting Group’s multi-year strategy, will continue to support organisations across the region and beyond by focussing on:

1. Project-based consulting; whether it is warehouse design, warehouse layout optimisation, freight evaluation and tenders, review of packaging for logistics, inventory management review, route-to-market cost-to-serve analysis, evaluation of 3PLs (third-party logistics) and outsourcing, procurement policy and procedures, value chain strategies, business process re-engineering, performance evaluation and audit, or project managing logistics and supply chain initiatives implementation.

2. 4PL (fourth-party logistics) to manage logistics, select tailored 3PL partners where appropriate, and align end-to-end strategies with the business goals to attain seamless operations and empowering expansion.

3. Logistics systems solution design including; forecasting and inventory optimisation with the latest supply and demand planning software, warehouse management systems solutions, transportation management system solutions, ERP (enterprise resource planning) material master maintenance.

4. Education and Research where Middlebank Consulting Group will develop and deliver (or co-deliver) in partnership with a wide range of Institutions internationally, undergraduate and post graduate masters and MBA programmes, along with industry specific short courses and guest lectures.

5. Franchise systems development to help organisations expertly coordinate every aspect of their business, to then replicate and grow through franchising.

“Reaching this 25-year milestone is a significant achievement for our company,” said Alan Win, Founder and CEO of Middlebank Consulting Group. “It reflects the hard work, dedication, and innovative spirit of our entire team. We are grateful to our clients, partners, and employees who have been instrumental in our success. With the global supply chain management market projected to reach USD 45.2 billion by 2027 and the Asia Pacific region playing a key role, we are delighted to announce our multi-year growth strategy.”

Over the past two and half decades, Middlebank Consulting Group has achieved numerous milestones, including successfully working with over 150 client organisations across a spectrum of industry sectors in more than a dozen countries to improve their logistics and supply chain operations. The company has successfully reduced operational costs for clients by an average of 15% through strategic interventions and has also implemented a complete range of technology solutions to enhance supply chain efficiency.

As Middlebank Consulting Group celebrates this significant milestone, it remains committed to pushing the boundaries of what’s possible in logistics and supply chain management. The company’s future endeavours include expanding its service offerings, investing in new technologies, and continuing to provide unparalleled service to our clients.

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