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Bridgestone and Al Masaood celebrate 50 years

Bridgestone and Al Masaood Group celebrate 50 years of partnership

Announce new initiatives for 2024

Bridgestone has celebrated 50 years of successful partnership with Al Masaood Group, the Abu Dhabi-based conglomerate operating across multiple economic sectors.

As part of the celebration, Bridgestone and Al Masaood will honour this milestone all year long with several exciting initiatives and activities and continue to strengthen connections within the community.

The Golden Jubilee has paved way for a range of initiatives and activities throughout the year, including trade activities, a dedicated communication plan to highlight major accomplishments such as Bridgestone’s Webfleet solution, CSR programs, sponsorships and media campaigns, among others.

Bridgestone and Al Masaood have had a long-standing partnership based on trust, integrity and mutual respect. Together, both entities have successfully navigated challenges, seized new opportunities and consistently supported clients in Abu Dhabi and rest of the UAE with superior products and services.

Journeying together

“As we mark this milestone, we look forward to continuing our journey together, delivering innovative solutions and driving success in the years ahead,” commented Jacques Fourie, President, Bridgestone Middle East and Africa.

“As we commemorate 50 years of partnership with Bridgestone, we extend our sincere gratitude to the wise leadership of the UAE, as well as to all the teams, customers and stakeholders who have been instrumental in our shared success,” remarked Salah Adib, General Manager, Al Masaood Tyres, Batteries & Accessories.

For over five decades, Al Masaood has been Abu Dhabi’s official distributor of Bridgestone tyres for cars, trucks, as well as industrial and agricultural vehicles, a press statement concluded.

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